FAA is the Retailer Not the Individual Sellers

Are we retailers or are we just getting paid for the use of our images? We are not retailers, IMHO.




That I don’t have to find the suppliers, handle the sales and do the fulfillment is the genius of the FAA system and what I love most about it.

I think the more accurate way to look at what we are doing here is we are getting a fee for the use of our images. We are really not selling anything ourselves other than the use of our images. We are giving FAA permission to sell our images on the product we chose to allow them to sell with our images on them and in return, we are getting paid a fee for that use.

We have no say in choosing which specific products we offer the public. We do not actually choose the vendors or the prices so to say we are selling or retailing to me, is a bit of a stretch. Retailing to me means I am buying a product and then turning around and selling it. We are not doing that here.

We are given a choice; do you want to allow us to sell mugs with or images, yes or no? Do you want to allow us to sell pillows, yes or no? But FAA is picking which mugs, which pillows. We have no choice other than yes or no.

We do some advertising that certain products are available but we do not handle any of the purchasing or the actual selling and certainly none of the pricing beyond our own markup, fee or commission or whatever you want to call it.

It bears repeating. Personally that I don’t have to find the suppliers, handle the sales and do the fulfillment is the genius of the FAA system and what I love most about it.